Societal Leaders Program

Societal Leaders Program
The Societal Leaders Program seeks to garner the collective force of key community leaders – opinion leaders and key stakeholders from various sectors, whose influence can be leveraged to affect public perception and bring about policy level changes on the issue of HIV/AIDS. Currently, the program places emphasis on advocating with leaders of the media and entertainment industry. It also seeks to involve business heads and industrial groups to institute and implement HIV/AIDS programs and policies at the workplace.
Partners
Art and Entertainment Community
To become ‘ambassadors’ for the Heroes Project and HIV/AIDS issues:
Represent the issue and the project publicly
Mobilize their peers & other opinion leaders
Advocate with the Government
Media Leaders
To take on HIV/AIDS as a priority:
Enroll in employee sensitization programs
Explore new ways to influence and shape public discourse on the issue
Committing resources such as free airtime for the issue